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Privacy Policy

Last updated: 5 September 2026  ·  Applies to www.nomass.ai and the software Nomass.AI develops.

  1. Who we are
  2. Two different roles
  3. What we collect on this website
  4. Why we use it, and our lawful basis
  5. Children's and learner data
  6. Special category data
  7. Who we share information with
  8. International transfers
  9. How long we keep information
  10. How we protect information
  11. AI and automated decision-making
  12. Cookies and tracking
  13. Your rights
  14. Contact and complaints

1. Who we are

Nomass.AI develops education technology and applied AI for nurseries, training providers and colleges, as part of the ASKN Ltd ecosystem.

For the purposes of UK data protection law, the data controller for this website is [Registered legal entity name], a company registered in England and Wales under company number [company number], with its registered office at [registered office address]. We are registered with the Information Commissioner's Office under registration number [ICO registration number].

  • Website: www.nomass.ai
  • Data protection enquiries: privacy@nomass.ai [confirm this mailbox exists and is monitored]
  • General enquiries: product@nomass.ai
  • Telephone: 0121 274 7883

Our Data Protection Officer / data protection lead is [name or role title, and contact address].

2. Two different roles

It matters which relationship you have with us, because our responsibilities differ.

When you use this website

We are the data controller. We decide what information is collected here and why. This policy explains that in full.

When your setting uses our software

Where a nursery, training provider or college uses software developed by Nomass.AI, that organisation is the data controller for the information held about its children, learners, parents and staff. We act as a data processor, handling that information only on the organisation's documented instructions and under a written data processing agreement.

If you are a parent, carer or learner and you want to see, correct or delete records held about you or your child, please contact the nursery, college or training provider directly. They control those records. We will support them in responding, but we cannot act on those records without their instruction.

3. What we collect on this website

We keep this deliberately minimal. Through this website we collect:

  • Enquiry form details — your name, organisation, email address, the area you are interested in, and the content of your message.
  • Correspondence — the content of emails, calls or messages you send us, and our replies.
  • Technical and server log data — our hosting provider records standard information such as IP address, browser type and pages requested, for security and reliability. [Confirm what your host logs and for how long]

We use Google Fonts to load the typefaces on this site. When a page loads, your browser requests those font files from Google, and your IP address is visible to Google as part of that request. [Consider self-hosting the fonts to remove this transfer entirely]

We do not use advertising pixels, behavioural tracking, or third-party analytics on this website, and we do not buy or sell personal information.

4. Why we use it, and our lawful basis

What we doWhyLawful basis
Reply to your enquiry or demo request To answer the question you asked us Legitimate interests — responding to a request you initiated
Discuss pilots, partnerships or integrations To explore working together Legitimate interests, or steps prior to entering a contract
Keep the website secure and available To prevent abuse and diagnose faults Legitimate interests — network and information security
Meet legal and regulatory obligations Record-keeping, accounting, responding to regulators Legal obligation

Where we rely on legitimate interests, we have considered whether our interest is overridden by your rights, and you can object at any time — see Your rights.

5. Children's and learner data

This website is aimed at education professionals and organisations. It is not directed at children, and we do not knowingly collect personal information about children through it. Please do not submit information about a child through the enquiry form. If you believe a child's information has been sent to us in error, contact us and we will delete it.

Children's and learner information is processed within our software, not through this website — and there we act as a processor for the education setting, as described in section 2. In that role we are committed to:

  • processing children's and learners' information only on the setting's documented instructions;
  • applying the data protection principles in the UK GDPR and Data Protection Act 2018;
  • designing with regard to the ICO's Age Appropriate Design Code, so that the best interests of the child are a primary consideration;
  • collecting the minimum information needed for the purpose, rather than everything that could be captured;
  • restricting access by role, so staff see only what their role requires — safeguarding and SEND records in particular;
  • maintaining audit trails so a setting can evidence who recorded or accessed what, and when;
  • supporting settings in meeting their own obligations, including responding to requests from parents, carers and learners.

6. Special category data

Our software may hold information that UK data protection law treats as special category or otherwise sensitive — including SEND records, health information, safeguarding records and, where a setting records it, information about ethnicity or religion.

We process this only as a processor, on the instructions of the education setting, and only where that setting has identified a valid lawful basis and an Article 9 condition. We apply additional access restrictions to this information within our systems. We do not use it for our own purposes.

7. Who we share information with

We do not sell personal information. We share it only where necessary:

  • Service providers who help us operate — hosting, email and infrastructure providers, acting under contract and on our instructions. [List your actual sub-processors, e.g. hosting provider, email provider]
  • Other companies in the ASKN Ltd group, where relevant to your enquiry. [Confirm whether this happens in practice]
  • Professional advisers — such as legal, accounting or insurance advisers, where needed.
  • Regulators or law enforcement, where we are legally required to disclose information.

Where we act as a processor for an education setting, we do not share that setting's data with anyone except the sub-processors named in our agreement with them, and we notify them of changes.

8. International transfers

Nomass.AI works across the United Kingdom, Saudi Arabia and the wider GCC. This means personal information may in some circumstances be accessed from, or transferred to, countries outside the UK.

Where that happens, we put in place a transfer mechanism recognised under UK law — such as the UK International Data Transfer Agreement, or the UK Addendum to the EU Standard Contractual Clauses — together with a transfer risk assessment. [Specify which countries, which mechanism, and where each system is hosted. This is the section a data protection auditor will examine most closely.]

9. How long we keep information

  • Enquiries that do not lead to a relationship: [e.g. 12 months]
  • Enquiries and correspondence relating to a customer or partner relationship: [e.g. duration of relationship plus 6 years]
  • Server and security logs: [e.g. 30–90 days]
  • Records we must keep for legal or accounting reasons: for the period the law requires.

Where we hold information as a processor, retention is set by the education setting in its agreement with us, and we delete or return the information at the end of the contract on their instruction.

10. How we protect information

We apply technical and organisational measures appropriate to the sensitivity of the information, including encryption in transit, role-based access control, authentication controls, audit logging, backups, and staff access on a need-to-know basis. [Add specifics you can actually evidence — e.g. encryption at rest, penetration testing schedule, Cyber Essentials or ISO 27001 status, breach response times]

If a personal data breach occurs, we will report it to the ICO where required within 72 hours of becoming aware, notify affected individuals where the risk to them is high, and — where we act as a processor — notify the education setting without undue delay.

11. AI and automated decision-making

Nomass.AI develops AI-assisted functionality intended to reduce administrative work and surface information for professional attention. Our position is that AI supports professional judgement rather than replacing it.

We do not make decisions producing legal or similarly significant effects about any individual by solely automated means. Where our software highlights a pattern, drafts text or flags something for review, the outcome remains subject to the judgement of a qualified professional at the education setting. Assessment, safeguarding, SEND and other regulated decisions always remain with the setting's staff.

We do not use children's or learners' personal information from customer settings to train general-purpose AI models. [Confirm this reflects your actual technical practice before publishing — it is a commitment you must be able to stand behind.]

12. Cookies and tracking

This website does not set cookies, and does not use local storage, analytics or advertising trackers. If that changes — for example if we add analytics — we will update this policy and, where the law requires it, ask for your consent first.

13. Your rights

Under UK data protection law you have the right to:

  • ask what personal information we hold about you, and get a copy of it;
  • have inaccurate information corrected;
  • ask us to delete information, in certain circumstances;
  • ask us to restrict how we use it, in certain circumstances;
  • object to processing based on legitimate interests, including direct marketing;
  • receive information you gave us in a portable format, in certain circumstances;
  • withdraw consent at any time, where we rely on consent.

To exercise any of these, email privacy@nomass.ai. We will respond within one month. There is no charge in normal circumstances.

If your request concerns records held by a nursery, college or training provider using our software, please contact that organisation — see section 2.

14. Contact and complaints

If you have a question or concern about how we handle personal information, contact us first at privacy@nomass.ai and we will try to resolve it.

You also have the right to complain to the Information Commissioner's Office, the UK supervisory authority:

  • Website: ico.org.uk/make-a-complaint
  • Helpline: 0303 123 1113
  • Post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

Changes to this policy

We update this policy when our practices change. The date at the top shows when it was last revised. Where changes are significant, we will make that clear on this page.

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